Zach Heindel

Hand-coded custom landing pages, email campaigns, and interactive forms for national marketing initiatives — mastering responsive HTML/CSS, cross-client email compatibility, PHP form processing, and pixel-perfect brand execution across diverse client campaigns.

Designed publication-ready layouts for national print distribution with Clipper Magazine, using Adobe InDesign, Illustrator, and Photoshop.

• • Engineered enterprise .NET web applications and RESTful APIs, integrating robust backend services with modern front-end architectures to deliver high-performance, scalable client solutions.
• • Architected a custom CSS framework plugin and real-time monitoring dashboard tracking core performance and CRO metrics across 2,000+ live client sites.
• • Led CRO initiatives and design teams through data-backed A/B testing and performance design, driving conversion rate gains from 2% up to 4,521%.
• • Optimized Core Web Vitals (LCP, CLS, INP) across client portfolios, accelerating load times to measurably boost search visibility, retention, and lead conversion.
• • Automated end-to-end DevOps CI/CD pipelines across cross-functional teams, reducing manual deployment overhead and eliminating production releases friction.
• • Managed cPanel/DNS environments, server security protocols, and core updates across expansive WordPress networks to maintain high uptime.
• • Integrated AI-driven developer tooling and workflow automation via Zapier, accelerating internal operations and boosting team productivity.